Established in 1986, we are a market-leader in global mail, fulfilment, distribution, subscriptions and eCommerce management. We have launched a major brand review and the purpose of the Marketing Executive role is to help ensure that day-to-day marketing and communications activities can be delivered successfully in parallel.
The Marketing Executive will report to the Marketing Manager and support them to drive lead generation and brand awareness activities. The successful candidate will need experience of running campaigns and projects, events and sponsorship, copywriting, and Content Management Systems. This position is located at our Head Office in Hatfield, Hertfordshire.
PRINCIPAL RESPONSIBILITIES
- Creating and managing multi-channel campaigns
- Writing and managing email newsletters for external and internal audiences
- Maintaining the company website using CMS
- Planning, drafting and managing all social media activity
- Creating and managing content for the company websites and social channels
- Administering the company intranet
- Briefing external partners and agencies and managing projects to completion
- Assisting in the creation of collateral such as presentations, brochures, and handouts
- Planning and coordinating events, conferences, and sponsorship opportunities
SCOPE OF POSITION
This position does not have any staff reporting to it. Normal hours will be 09:00 hrs to 17:30 hrs Monday to Friday, with an hour for lunch.
PERSON SPECIFICATION
Key Skills
- Proficient skills with MS Office, email marketing software and Content Management Systems
- Strong copywriting skills
- An ability to prioritise work and manage multiple projects simultaneously, while keeping a strong attention to detail
- A creative, enthusiastic and flexible attitude
- Excellent verbal and written communication skills
- Confident interpersonal skills and an ability to build strong working relationships
Knowledge and Experience
- A minimum of 3 years' experience in a similar position
- Experience delivering traditional and digital campaigns
ADDITIONAL REQUIREMENTS
- Full driving licence preferable
- Ensuring that all responsibilities are met in accordance with company quality procedures
- Understanding the need for confidentiality when dealing with both internal and external information
Personal Attributes
- Friendly, organised, professional, team worker, unafraid of challenge or change, flexible, self-motivated and proactive
- Willingness to promote and support long-term strategy for growth
- Able to work to tight deadlines
- Accepts a challenge with self-motivation and ability to work on own initiative
- Strong communication skills, combined with a good sense of humour and strong work ethic
Qualifications
- Proficient skills with MS Office, email marketing software and Content Management Systems
- Educated to degree level, or equivalent experience and competence
- Proficient in the use of marketing software and content management systems